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Business and Politics

Of surrogate ads and liquor brands

A couple of weeks ago I had written an open letter to the chairman of the Advertising Standards Council of India (ASCI) pointing out to him tha...

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Kings deserve to make the playoff

Dr Sandeep Goyal writes: KKR lost to CSK last Thursday night. So at the end of 49 matches, at the time of writing this piece, ...

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Scaling 200+ & the Sixer

This piece by Dr Sandeep Goyal, in which he evaluates sixers, 200+ scores and their significance to broadcasters, marketers an...

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Scaling 200+ & the Sixer

This piece by Dr Sandeep Goyal, in which he evaluates sixers, 200+ scores and their significance to broadcasters, marketers an...

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